Property Marketing

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The Importance Of Getting Your Asking Price Right The First Time

Pricing your property correctly, before you put it on the market for sale, will go a long way in ensuring that you net more at the closing table [...]

November 28th, 2009 | | 0 comments | Continued
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10 Mistakes Home Sellers Make

The peak of the home selling season is almost upon us. This calls for a reminder about a few home selling basics [...]

July 7th, 2009 | | 0 comments | Continued
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Sign Of The Times, Or Simply Truth In Advertising?

The image below has appeared on so many different Realtor and industry blogs lately that I don’t even know whom to properly credit for having captured it.

July 30th, 2008 | | 2 comments | Continued
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Inside Our Sauganash And Edgebrook Real Estate Marketing Machine

Last week, while we were busy with a slew of new listings and working with buyers, I promised you a sneak peek into our way of promoting and exposing our listings to a world of buyers on the Internet [...]

May 10th, 2008 | | 0 comments | Continued
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I Was Told That Neighborhood Sells Itself, Or, How The Pie Shrank

Received an email yesterday from a Sauganash homeowner whose property has been on the market for sale since the beginning of summer, apparently with no significant buyer interest [...]

September 9th, 2007 | | 2 comments | Continued
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Should sellers offer incentives to buyers agents, in a buyers market?

Here’s a controversial subject that has been raised by some of our seller clients whose homes have been on the market for awhile without drawing any significant buyer interest [...]

June 5th, 2007 | | 0 comments | Continued